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IQI at Petfood Forum 2026: Pure ingredients. Fresh ideas.

March 12 2026 - Blog

Brooke Eiler has attended Petfood Forum many times before, but the 2026 edition is extra special because it marks her first time joining the event as part of IQI. In this blog, she shares her expectations and talks about the pure ingredients and fresh ideas IQI brings to the table.

“I have always enjoyed going to Petfood Forum. It’s a truly unique event where pet food suppliers come together to share their equipment, ingredients, know-how, and services. Of course, there are other pet shows, but they don’t cater to this specific section of the industry. That makes Petfood Forum the place for pet food suppliers to shine.”

Pure ingredients

“I’m looking forward to representing IQI and showcasing our portfolio of pure ingredients. Take our sweet potato pellets, for example. A beautiful product that is made from orange sweet potatoes from Thailand. Another example is our chicken liver hydrolysate, which supports hypoallergenic diets and palatability, along with other benefits of hydrolyzed proteins. We also offer dried beef, which is a great ingredient to support beef-forward diets. 

We can tell you all about these ingredients at Petfood Forum, but maybe even more importantly, attendees can see, touch, and smell our products for themselves at our booth.

And it doesn’t end there. During a special dinner event on Tuesday evening, guests will be able to prepare and taste dishes made with the human-grade equivalents of ingredients we will highlight at Petfood Forum.  It’s a great opportunity for suppliers and customers to come together, share a meal, and experience IQI’s portfolio from a different angle, while also exploring new opportunities for co-creation.”

Fresh ideas

“What I’m looking forward to most is talking with customers and suppliers about their opportunities and challenges. Our success is all about understanding where a company wants to go – their brand promises, nutritional philosophy, aspirations, and constraints – and figuring out how IQI can support that.

Let’s meet!

“There’s one more reason why I enjoy visiting Petfood Forum: it’s just a fun atmosphere. It’s a great chance to talk, tell stories, share successes, and discover new opportunities with like-minded people.

So, if you’re attending Petfood Forum as well, don’t forget to stop by booth #1207. Or contact us to make an appointment. We’d love to meet!”

Brooke Eiler

Brooke Eiler works as Sales Manager North America at IQI Trusted Petfood Ingredients. Next to her many years of experience at management level in both sales and marketing, she brings expertise and know-how of the food and pet food market in North America to the IQI team. Brooke is results-driven and excels in business growth, innovative strategies, and elevating teams and top-talent with her leadership skills. Brooke has been with IQI since 2025.

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